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We've been around for a while, since 1976!
Born in Italy, we’ve crossed the oceans to reach Australia, and your booty.

We’ve met everyone from girl bosses and gym junkies, to donut lovers and beauty queens. Learning from all the bodies, butts and beauties we could find, to create the perfect fit for you and your busy life. Now we’re here, ready and waiting for you to find us; your perfect fit!

WHO IS FREDDY?

Freddy has been synonymous with sportswear and fashion for over 40 years with a passion focused on the art of movement. This passion translates into style without compromising on comfort. The company, founded in 1976 by Carlo Freddi, established itself as a leading manufacturer of professional footwear for dance and gymnastics, and over the years has become a phenomenon linked not only to the world of professional sport, but also to lifestyle.

Today, Freddy continues to breathe life into products which combine technical requirements, comfort and attention to current style trends, with a perfect sense of balance. In 2012, WR.UP pants were born making Freddy a worldwide label that has since become an addiction for many women due to it's extreme comfort and style.

WHAT IS WR.UP?

Think of Freddy’s as your booty’s best friend! A combination of Italian design, strategic stitching, stretchy fabrics and ultra-light silicone to shape, smooth and accentuate your booty - aka Freddy the most comfortable pants to wear!

WR.UP® Denim With Front Pockets High Waisted 7/8 Length Light Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim With Front Pockets - High Waisted - 7/8 Length - Dark Blue + Blue Stitching

WR.UP® Denim With Front Pockets High Waisted 7/8 Length Dark Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim With Front Pockets - High Waisted - 7/8 Length - Black + Black Stitching

WR.UP® Denim With Front Pockets High Waisted 7/8 Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - 7/8 Length - Black + Black Stitching

WR.UP® Denim 3 Button High Waisted 7/8 Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim 3 Button High Waisted 7/8 Length Grey + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim 3 Button High Waisted 7/8 Length Dark Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - 7/8 Length - Light Blue + Yellow Stitching

WR.UP® Denim 3 Button High Waisted 7/8 Length Light Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim 3 Button High Waisted 7/8 Length Dark Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - 7/8 Length - Light Blue + Yellow Stitching

WR.UP® Denim High Waisted 7/8 Length Light Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - 7/8 Length - Grey + Yellow Stitching

WR.UP® Denim High Waisted 7/8 Length Grey + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - 7/8 Length - Dark Blue + Blue Stitching

WR.UP® Denim High Waisted 7/8 Length Dark Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - 7/8 Length - Dark Blue + Yellow Stitching

WR.UP® Denim High Waisted 7/8 Length Dark Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - 7/8 Length - Black + Black Stitching

WR.UP® Denim High Waisted 7/8 Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim High Waisted 7/8 Length Light Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim - Dungaree - 7/8 Length - Black + Black Stitching

WR.UP® Denim Dungaree 7/8 Length Black + Black Stitching

XXS XS S M L XL

N.O.W® Denim - High Waisted - 7/8 Length - Black + Black Stitching

N.O.W® Denim High Waisted 7/8 Length Black + Black Stitching

N.O.W® Denim - High Waisted - 7/8 Length - Grey + Yellow Stitching

N.O.W® Denim High Waisted 7/8 Length Grey + Yellow Stitching

N.O.W® Denim - High Waisted - Kick Flare - White

N.O.W® Denim High Waisted Kick Flare White

N.O.W® Denim - High Waisted - Kick Flare - Black + Black Stitching

N.O.W® Denim High Waisted Kick Flare Black + Black Stitching

N.O.W® Denim High Waisted Kick Flare Light Blue + Yellow Stitching

N.O.W® Denim High Waisted Kick Flare Dark Blue + Yellow Stitching

N.O.W® Denim High Waisted 7/8 Length Light Blue + Yellow Stitching

N.O.W® Denim High Waisted 7/8 Length Dark Blue + Yellow Stitching

Sold out - notify me

WR.UP® Denim - Dungaree - 7/8 Length - Dark Blue + Yellow Stitching

WR.UP® Denim Dungaree 7/8 Length Dark Blue + Yellow Stitching Sold Out

XXS XS S M L XL

WR.UP® Denim - High Waisted - Bell Bottom Flare - Black + Black Stitching

WR.UP® Denim High Waisted Bell Bottom Flare Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Black + Black Stitching

WR.UP® Denim 3 Button High Waisted Full Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim 3 Button High Waisted Full Length Stonewash

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Light Blue + Yellow Stitching

WR.UP® Denim 3 Button High Waisted Full Length Light Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Dark Blue + Yellow Stitching

WR.UP® Denim 3 Button High Waisted Full Length Dark Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Grey + Yellow Stitching

WR.UP® Denim 3 Button High Waisted Full Length Grey + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Dark Blue + Blue Stitching

WR.UP® Denim 3 Button High Waisted Full Length Dark Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim High Waisted Full Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim High Waisted Full Length Black + Black Stitching

XXS XS S M L XL

WR.UP® Denim - 3 Button High Waisted - Full Length - Black + Black Stitching

WR.UP® Denim Black + Black Stitching

XS XXS S M L XL

WR.UP® Denim - High Waisted - Full Length - Light Blue + Yellow Stitching

WR.UP® Denim High Waisted Full Length Light Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - Full Length - Grey + Yellow Stitching

WR.UP® Denim High Waisted Full Length Grey + Yellow Stitching

XXS XS S M L XL

WR.UP® Denim High Waisted Full Length Dark Blue + Blue Stitching

WR.UP® Denim High Waisted Full Length Dark Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Curvy Denim - High Waisted - Full Length - Grey + Yellow Stitching

WR.UP® Curvy Denim High Waisted Full Length Grey + Yellow Stitching

N.O.W® Denim - High Waisted - Full Length - White

N.O.W® Denim High Waisted Full Length White

WR.UP® Curvy Denim - High Waisted - Full Length - Black + Black Stitching

WR.UP® Curvy Denim High Waisted Full Length Black + Black Stitching

WR.UP® Curvy Denim - High Waisted - Full Length - Light Blue + Yellow Stitching

WR.UP® Curvy Denim High Waisted Full Length Light Blue + Yellow Stitching

N.O.W® Denim High Waisted Full Length Light Blue + Yellow Stitching

N.O.W® Denim High Waisted Full Length Dark Blue + Yellow Stitching

N.O.W® Denim - High Waisted - Full Length - Black + Black Stitching

N.O.W® Denim High Waisted Full Length Black + Black Stitching

N.O.W® Denim High Waisted Full Length Grey + Yellow Stitching

WR.UP® Denim - High Waisted - Flare - Dark Blue + Yellow Stitching

WR.UP® Denim High Waisted Flare Dark Blue + Yellow Stitching

WR.UP® Denim High Waisted Bell Bottom Flare Dark Blue + Blue Stitching

XXS XS S M L XL

WR.UP® Denim - High Waisted - Bell Bottom Flare - Dark Blue + Yellow Stitching

WR.UP® Denim High Waisted Bell Bottom Flare Dark Blue + Yellow Stitching

XXS XS S M L XL

WR.UP® Curvy Denim - High Waisted - Full Length - Dark Blue + Blue Stitching

WR.UP® Curvy Denim High Waisted Full Length Dark Blue + Blue Stitching

WR.UP® Diwo Pro Classic - High Waisted - 7/8 Length - Black

WR.UP® Diwo Pro Classic High Waisted 7/8 Length Black

XXS XS S M L XL

WR.UP Snake Skin - High Waisted - Full Length - Black

WR.UP Snake Skin High Waisted Full Length Black

XXS XS S M L XL

Available in our USA store

WR.UP Metallic Lurex - High Waisted - 7/8 Length - Midnight Black

WR.UP Metallic Lurex High Waisted 7/8 Length Midnight Black Available in our USA Store

XXS XS S M L XL

Sold out - notify me

WR.UP Metallic Lurex High Waisted 7/8 Length Bronze Sold Out

XXS XS S M L XL

Sold out - notify me

WR.UP Metallic Lurex - High Waisted - 7/8 Length - Champagne

WR.UP Metallic Lurex High Waisted 7/8 Length Champagne Sold Out

XXS XS S M L XL

WR.UP® Fashion - High Waisted - Full Length - Red

WR.UP® Fashion High Waisted Full Length Red

XXS XS S M L XL

WR.UP® Fashion High Waisted 7/8 Length Red

XXS XS S M L XL

WR.UP® Curvy Fashion - Zip High Waisted - Full Length - Red

WR.UP® Curvy Fashion Zip High Waisted Full Length Red

WR.UP® Curvy Fashion - High Waisted - Full Length - Red

WR.UP® Curvy Fashion High Waisted Full Length Red

WR.UP® Curvy Fashion - Zip High Waisted - 7/8 Length - Red

WR.UP® Curvy Fashion Zip High Waisted 7/8 Length Red

WR.UP® Curvy Fashion - High Waisted - 7/8 Length - Red

WR.UP® Curvy Fashion High Waisted 7/8 Length Red

WR.UP® Fashion High Waisted 7/8 Length Red

XXS XS S M L XL

N.O.W® Faux Leather High Waisted 7/8 Length Black

N.O.W® Faux Leather - High Waisted - Full Length - Black

N.O.W® Faux Leather High Waisted Full Length Black

WR.UP® Curvy Fashion - Zip High Waisted - Full Length - Navy Blue

WR.UP® Curvy Fashion Zip High Waisted Full Length Navy Blue

WR.UP® Curvy Fashion - Zip High Waisted - 7/8 Length - Black

WR.UP® Curvy Fashion Zip High Waisted 7/8 Length Black

WR.UP® Curvy Fashion - Zip High Waisted - Full Length - Black

WR.UP® Curvy Fashion Zip High Waisted Full Length Black

WR.UP® Curvy Faux Leather - High Waisted - 7/8 Length - Black

WR.UP® Curvy Faux Leather High Waisted 7/8 Length Black

WR.UP® Curvy Faux Leather - High Waisted - Full Length - Black

WR.UP® Curvy Faux Leather High Waisted Full Length Black

WR.UP® Curvy Faux Leather - High Waisted - 7/8 Length - Red

WR.UP® Curvy Faux Leather High Waisted 7/8 Length Red

WR.UP® Curvy Faux Leather - High Waisted - Full Length - Red

WR.UP® Curvy Faux Leather High Waisted Full Length Red

Sold out - notify me

WR.UP® Diwo Pro - High Waisted - 7/8 Length - Pink Limited Edition

WR.UP® Diwo Pro High Waisted 7/8 Length Pink Limited Edition Sold Out

XXS XS S M L XL

WR.UP® Curvy Diwo Pro - High Waisted - Full Length - Black

WR.UP® Curvy Diwo Pro High Waisted Full Length Black

WR.UP® Faux Leather - High Waisted - 7/8 Length - Brown

WR.UP® Faux Leather High Waisted 7/8 Length Brown

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - Full Length - Brown

WR.UP® Faux Leather High Waisted Full Length Brown

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - 7/8 Length - Black

WR.UP® Faux Leather High Waisted 7/8 Length Black

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - Full Length - Black

WR.UP® Faux Leather High Waisted Full Length Black

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - 7/8 Length - Red

WR.UP® Faux Leather High Waisted 7/8 Length Red

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - Full Length - Red

WR.UP® Faux Leather High Waisted Full Length Red

XXS XS S M L XL

WR.UP® Fashion 3 Button High Waisted 7/8 Length Glitter Gold Camo

XXS XS S M L XL

WR.UP® Fashion 3 Button - High Waisted - 7/8 Length - Brown Camo

WR.UP® Fashion 3 Button High Waisted 7/8 Length Brown Camo

WR.UP® Fashion 3 Button - High Waisted - 7/8 Length - Sand Camo

WR.UP® Fashion 3 Button High Waisted 7/8 Length Sand Camo

WR.UP® Curvy Fashion - High Waisted - Full Length - Black

WR.UP® Curvy Fashion High Waisted Full Length Black

WR.UP® Fashion - High Waisted - 7/8 Length - Black

WR.UP® Fashion High Waisted 7/8 Length Black

XXS XS S M L XL

WR.UP® Fashion High Waisted Full Length Black

XXS XS S M L XL

WR.UP® Fashion - High Waisted - 7/8 Length - Grey

WR.UP® Fashion High Waisted 7/8 Length Grey

XXS XS S M L XL

WR.UP® Fashion - High Waisted - Full Length - Grey

WR.UP® Fashion High Waisted Full Length Grey

XXS XS S M L XL

WR.UP® Faux Crocodile Skin - High Waisted - Full Length - Black

WR.UP® Faux Crocodile Skin High Waisted Full Length Black Sold Out

WR.UP® Fashion - High Waisted - 7/8 Length - White

WR.UP® Fashion High Waisted 7/8 Length White

XXS XS S M L XL

WR.UP® Faux Leather - High Waisted - Full Length - White

WR.UP® Faux Leather High Waisted Full Length White

XXS XS S M L XL

WR.UP® Faux Leather High Waisted 7/8 Length White

XXS XS S M L XL

WR.UP® Fashion - High Waisted - 7/8 Length - Light Melange Grey

WR.UP® Fashion High Waisted 7/8 Length Light Melange Grey

XXS XS S M L XL

WR.UP® Fashion - High Waisted - 7/8 Length - Pastel Green

WR.UP® Fashion High Waisted 7/8 Length Pastel Green

XXS XS S M L XL

WR.UP® Fashion - High Waisted - Full Length - Navy Blue

WR.UP® Fashion High Waisted Full Length Navy Blue

XXS XS S M L XL

WR.UP® Fashion High Waisted 7/8 Length Navy Blue

XXS XS S M L XL

Sold out - notify me

WR.UP® Faux Leather Flare - High Waisted - Full Length - Brown

WR.UP® Faux Leather Flare High Waisted Full Length Brown Sold Out

WR.UP® Fashion - Mid Rise - Full Length - Melange Grey

WR.UP® Fashion Mid Rise Full Length Melange Grey

XXS XS S M L XL

WR.UP® Fashion - Mid Rise - 7/8 Length - Light Beige

WR.UP® Fashion Mid Rise 7/8 Length Light Beige

WR.UP® Fashion - Mid Rise - Full Length - Red

WR.UP® Fashion Mid Rise Full Length Red

XXS XS S M L XL

WR.UP® Fashion - Mid Rise - Full Length - Red

WR.UP® Fashion Mid Rise Full Length Red

XXS XS S M L XL

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